In this project, I created a clean and visually appealing landing page in Figma for a client. The goal was to create a landing page designed with the client's brand standards and improve the overall look of the page.
This project highlights my expertise in balancing brand alignment with user-friendly design, focusing on clear messaging and intuitive layout.
Project Overview
Client: AD Solutions
Objective: To design a user-focused, visually engaging landing page that communicates AD Solutions' VOIP services effectively, driving lead generation and showcasing AD Solutions as a modern, reliable tech provider.
Outcome: The final VOIP landing page successfully communicates AD Solutions’ offerings in a clear, engaging way that resonates with B2B clients. The streamlined design, intuitive navigation, enhance user engagement and effectively drive conversions, establishing AD Solutions as a modern tech provider. Feedback from stakeholders confirmed that the page aligns with the brand’s professional identity while appealing to potential clients.
Brand Identity
The AD Solutions VOIP landing page embodies a professional yet approachable B2B brand image. A palette of blues and whites conveys trust, with green accents guiding key actions. Clean fonts ensure readability, while minimalist icons and visuals highlight service benefits—like connectivity and scalability—offering a clear, user-friendly experience.
Content
Hero Section:
Simple to the point tag "VoIP Solutions" paired with a professional background image.
Service Highlights:
Brief, impactful descriptions of each VOIP service, enhanced with icons for quick understanding.
Explaining What VoIP is:
A simple, accessible explanation of VOIP technology, helping users understand its relevance and advantages.
FAQs:
Common questions and answers to address user concerns and provide additional clarity.
Call-to-Action:
A bold prompt encouraging users to request a demo or quote.
Footer:
Contact info, social media links, and navigation for additional engagement.
